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Search engine optimization (SEO) is that the method of moving the visibility of a web site or an internet page in an exceedingly web search engine's unpaid results — typically brought up as "natural," "organic," or "earned" results. In general, the sooner (or higher stratified on the search results page), and a lot of oftentimes a web site seems within the search results list, the a lot of guests it'll receive from the search engine's users, and these guests is regenerate into customers. SEO might target totally different varieties of search, together with image search, native search, video search, tutorial search, news search and industry-specific vertical search engines.

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